January: Drag Racing Market Ad Space Closes: November 23 Artwork Due: November 29 Product Focus: Performance Plumbing Products Leaking The Latest News! Tech Topics: Smart Cars: Advances in Data Acquisition & Video Logging Also in this issue: - Scorching Sales Opportunities In Drag Racing
- Head Count: Surveying The Hot New Drag Racing Cylinder Heads
- Answers In Store: 23rd Annual Racing Retailer Survey Results
- 2011 Race Market Preview—Insiders Predict a Stronger Year For Sales!
- Exhaust System Update, Part 1: Performance-Enhancing Headers
- The Changing Market For Oil Pans, Tanks & Coolers
February: Stock Car Market Ad Space Closes: December 21 Artwork Due: December 23 Product Focus: Staking Your Claim On Performance Oil Pump Sales Tech Topics: Oval Track Transmissions & Clutches: Transforming Power Into Profits Also in this issue: - Hot Stocks! Sales Strategies In Late Model, Sportsman & Street Stock Racing
- Keys To Selecting The Right Race Trailer—Plus: Financing Tips
- Picture Perfect: The Growing Demand For Graphics & Wraps
- Introducing Cutting-Edge Camshafts For The 2011 Season
- How To Merchandise Scales, Gauges, Shock Dynos & Other Chassis Tuners
- Exhibit Hall Exclusive! PRI Trade Show Wrap-Up
March: Road Racing Market Ad Space Closes: January 25 Artwork Due: January 27 Product Focus: Safety Sellers: Suits, Helmets, Shoes & Other Driver Safety Apparel Tech Topics: Lifting Sales Of Racing Valves Also in this issue: - Road Racing Revelations: The Market To Watch For Technological Advances
- R&D Fast Track—Wind Tunnels, CFD, Shaker Rigs & Other Advanced Test Equipment
- Electronic Fuel Injection: Making Big Inroads Into Racing
- Exhaust System Update, Part 2: Mufflers, Collectors, Bends, Crossovers & More
- Upgrading Your Cylinder Head Prep Equipment
- Turbos & Intercoolers: Spinning Horsepower Into Profit
April: Marine Performance Market Ad Space Closes: February 23 Artwork Due: February 25 Product Focus: Batteries, Alternators & Starters: Inventory Strategies Tech Topics: New Engine & Chassis Dyno Developments Also in this issue: - Just Add Water: Recipe For Success In The Marine Racing Market
- Performance Pistons: Forging Ahead With New Technology
- Tuning Tow Vehicles For More Get-Up & Go—Plus: Diesel Performance
- Carburetors & Mechanical Fuel Injection: Finding New Ways To Fuel Racing
- Round-Up Of Oval Track Rearends, Gears & Driveshafts
- Heat Suppression & Fire Protection Products—Taming Temperatures
May: Open Wheel Market Ad Space Closes: March 24 Artwork Due: March 28 Product Focus: Vehicle Safety Equipment: Seats, Harnesses, Fuel Cells Tech Topics: Lightweight Contenders: The Role Of Composites In Racing Also in this issue: - Opportunities In Open Wheel Racing Market
- Ignition Systems—Start Selling More!
- Fail-Safe Fasteners: The Essential Add-On Sale
- Connecting Rod Technology: Exploring New Techniques & Materials
- Air Filters & Air Intake Systems: Purely Profitable
- Drag Race Driveline, Part 1: Clutches & Torque Converters
June: Youth Race Market Ad Space Closes: April 26 Artwork Due: April 28 Product Focus: Rod Ends, A-Arms & Radius Rods Tech Topics: Valve Springs, Rockers & Locks Also in this issue: - The Kids Are All Right: Target Your Business To Today's Tech-Savvy Young Racers
- Create A Revolving Door For Repeat Customers With Race-Grade Oils & Lubricants
- Improving The Product Mix: Inroads Into Intake Manifolds
- Fabricator's Guide To The Latest Cutters, Notchers, Brakes, Shears, Rollers & Other Metal-Working Equipment
- New Oval Track Cylinder Heads Liven Up The Roundy-Rounds
- Tool Talk: Trends In Pneumatic, Hand & Engine Diagnostic Tools
- Top Drawer Of The Tool Box
July: Sport Compact Market Ad Space Closes: May 25 Artwork Due: May 27 Product Focus: Increase Oval Track Shocks, Springs & Suspension Parts Tech Topics: Sophisticated New Sensors For Virtually Every System Also in this issue: - Drags, Drifting, Time Attack, Rally & More! Tune Into The Evolving Sport Compact Market
- Shop On Wheels: Cabinets, Tool Boxes, Tie-Downs, Winches, Generators & Other Trailer Accessories
- New Coatings Have Got You Covered
- Quick ETs On Tap: Selling Nitrous Oxide Kits & Refills
- New Developments In Crankshafts, Plus: Crank Balancers & Prep Equipment
- Drag Race Driveline, Part 2: Transmissions & Bellhousings
August: Race Shop Machinery Ad Space Closes: June 23 Artwork Due: June 27 Product Focus: Cooling System: Radiators, Water Pumps, Fans & More Tech Topics: Profitable Problem-Solvers: Gaskets, Seals & Sealants Also in this issue: - Smart Shopper's Guide To The Latest Shop Machinery Offerings—Plus: CAD/CAM Equipment
- How to Tap Into Legends, Micro-Sprints & Other Enticing Entry-Level Series
- Form Meets Function In Race-Bred Valve Covers
- All The Rage In Road Racing: Suspension, Driveline & Other Chassis Components
- Performance Parts Update: Pushrods & Lifters
- Air In, Power Out: A Simple Formula For Supercharger Sales
September: Muscle Car & Mustang Market Ad Space Closes: July 26 Artwork Due: July 28 Product Focus: Jack Up Sales Of Time-Saving Pit Equipment Tech Topics: Update On Blocks, Sleeves, Main Caps & Bearings Also in this issue: - Tapping Into Sales Of Performance Parts For Mustangs, Camaros & Other Muscle Cars
- New Developments To Meet The Demand For High-Efficiency Fuel Pumps & Filters
- Boosting Team Image: Uniforms, Helmets, Shoes, Gloves & Other Crew Gear
- Load 'Em & Leave 'Em: A Labor-Saving Look At Parts Cleaning Machines & Media
- Braking News: Rotors, Calipers, Pads & Other Brake Components
- Steering System Components: Strategies To Turnaround Sales
October: Kart Racing Market Ad Space Closes: August 25 Artwork Due: August 29 Product Focus: Tips For Turning More Race Tires & Wheels Tech Topics: Connect With Your Customers: Sell More Wiring, Kits & Harnesses Also in this issue: - Kart Smarts! Find Out What It Takes To Sell To The Kart Racing Crowd
- Plan Ahead! Exclusive 2011 PRI Trade Show Preview
- Shop Fixtures, Cabinets, Flooring, Tool Boxes & Other Products To Improve Shop Efficiency
- Shock Talk: Developments In Drag Racing Suspension Components
- Pulleys, Gear Drives & Timing Chains—Turn Them Into Fast Moving Parts
- Metal Sourcing Guide For Engine & Car Builders—Plus: New Metal Treatments For Bulletproof Parts
November: PRI Trade Show Guide Ad Space Closes: September 23 Artwork Due: September 27 Product Focus: New Designs & Developments To Improve Race Track Safety Tech Topics: The Future Of Energy Efficiency & Green Tech In Motorsports Also in this issue: - Official PRI Show Guide - 2012 Sales Start Here!
- List of Exhibitors & Locations
- Trade Show Floor Plan
- Special Event & Seminars Schedules
- Sneak Product Preview
- Insider's Guide To Orlando
- Hot Ticket! The Short Track Promoter's Guide To Sold-Out Shows
- Well-Heeled Racers: Tapping Into Arrive & Drive & The Growing Market For Racing Country Clubs
- Doing Business In The Euro Race Market: Visitor's Guide To Britain's Autosport Engineering Show
- Trends For 2012: Looking Ahead To Next Season's Hottest Sales Sectors
- Race Market Profile: What We Can Learn From One Of Racing's Booming Regions
BONUS CIRCULATION AT THE PRI TRADE SHOW! December: 26th Annual Buyers Guide Ad Space Closes: October 25 Artwork Due: October 27 Also in this issue: - The Yellow Pages Of The Racing Industry!
- Complete Contact Information For Over 2100 Industry Suppliers
- Thousands Of Racing Products & Services In An Easy-To-Find Format
- Year-Round Sourcing Reference For Racing Business Owners
- Tab Pages For Quick Access To Product Categories
- Advertisers Earn Free Bold-Face Listings, Mini-Merchandisers & Other Incentives
- Manufacturers' Reps Directory
- Guide To Race Sanctioning Organizations
- 2012 New Product Preview
BONUS CIRCULATION AT INDUSTRY TRADE SHOWS THROUGHOUT 2012! |
Download Get your 2011 Rate Card and Ad Reservation Calendar by clicking here. Monthly Features Industry Insights Industry leaders share their views with PERFORMANCE RACING INDUSTRY readers, describing critical changes in the market and important trends on the horizon. Retailer Profile The key promotional, merchandising and business strategies of the top hardcore racing parts retailers in the country are described in depth. Industry NewsImportant industry events, product and service announcements, management changes, and association news are presented in accurate, concise detail. Race Shop An up-to-the-minute, comprehensive pictorial of what’s new in hardcore racing products. Plus, you can view the Race Shop Editorial Department Archives online. Catalogs Readers look forward to this visual presentation of the latest in manufacturers’ and distributors’ catalogs. Just like the new products in our Race Shop, you can view the Catalogs Editorial Department Archives online. Regular FeaturesInternational Report PRI reports on growing business opportunities in motorsports around the world. From racing retailers in the UK to car builders in Italy or engine builders in Brazil, the racing industry continues to grow worldwide. Engine Builder Profile A key link in moving specialized race engine parts, PRI magazine regularly puts the editorial spotlight on a busy race engine business. They share their strategies for finding new customers, tightening overhead, purchasing new machinery, budgeting for R&D, and much more. |